While I might not say the most "strategy-heavy", I'd certainly say that it's not a sport a non-watcher can turn on and just start enjoying. With soccer, you can do that because it's relatively simple compared to (American) football. Once you understand all the intricacies of the rules in American football, the game becomes a million times more fun to watch. I'm pretty sure that all of the Brits bashing it don't understand the extreme amount of strategy that goes into the playmaking. Even if there isn't a large amount of time that is spent playing, the rest of the "filler" is intense because of all the scheming and potential plays that could happen. It's certainly more conversation-inducing in that right, as well.